Russian Market Entry Strategy/Russian Business Development Strategy Implementation
"So said – so done" (proverb)
"Where there's a will, there's a way" (proverb)

Independent Consulting Group (ICG) assists its customers in implementing their Russian Market Entry or Russian Business Development Strategies always helping them be ahead of time and outperform competitors by using the best world’s and Russian market-adapted practices.

Russian Market Entry Strategy / Russian Business Development Strategy Implementation Package offered by Independent Consulting Group may include:

1. Supporting the Customer in fulfilling the Action Plan of Russian Market Entry Strategy / Russian Business Development Strategy.

2. Rendering assistance in organizing and implementing ongoing control activities for the top management of the Company including monitoring of the Russian Market Entry Strategy / Russian Business Development Strategy implementation process both at the corporate and at business units levels (with due specifications) basing upon the approved criteria and methods of strategic targets, goals and key performance indicators evaluation.

3. Developing and implementing management reporting system for the Company owners.

4. Identifying potential problems and risks associated with Russian Market Entry Strategy / Russian Business Development Strategy implementation, preparing an appropriate risk management framework.

5. Identifying the Target Clients/Partners’ need in extra products/services of the Customer.

6. Providing other strategic consulting services as agreed by the Parties.

7. Current business development services including:

  • Conducting selected Russian market research surveys (oil&gas, energy, IT, banking, insurance, etc.) aimed at identification of potential partners and the Target Clients for the Customer (“Target Clients” means Russian and/or foreign companies potentially interested in the Customer’s products/services and regarded by the Customer as existing or prospective clients).
  • Preparing the List of the Target Clients and agreeing it with the Customer.
  • Managing the Customer’s relations with the Target Clients/Partners.
  • Identifying potential projects and products to be marketed to the Target Clients.
  • Working-out sales plan of the Customer’s products/services marketed to the Target Clients and carrying out activities related to its implementation.
  • Probing into the Target Clients’ development plans of core businesses and internal business processes aimed at identifying prospective joint projects, including their potential characteristics (scope, terms, expected results, potential risks, etc.).
  • Organizing and holding meetings and negotiations with the Target Clients on the issues of development of the Customer’s business in Russia aimed at achieving the Customer’s strategic goals and objectives
  • Taking part on behalf of the Customer in marketing events, including conferences, exhibitions, presentations, seminars, etc.
  • Monitoring perception by the Target Clients of the Customer’s strategic initiatives and marketing efforts of the Customer.
  • Power mapping – Independent Consulting Group identifies official and behind-the-scenes powers and decision-makers and assists the Customer in establishing and maintaining effective communications with its Russian partners throughout Russia, its regions, certain industrial sectors of interest to the Customer, and in the Target Clients’ organizations.
  • Drafting legal documentation within the framework of development of the Customer’s business with the Target Clients (carrying out linguistic analysis and working out appropriate recommendations).
  • Preparing reference information, analysis data, and presentation materials on strategic projects implemented under the Entry Market or Business Strategy of the Customer.
  • Providing for quality assurance of the documents and materials regarding business development and prepared by the Customer to be delivered to the Target Clients in the Russian language.
  • Preparing activities aimed at agreement of legal and other business development-related documents at the Target Clients’ organizations and involvement in these activities.
  • Screening for potential partners, building up alliances/consortiums with them, working out recommendations on involvement into such partnerships for promoting development of the Customer’s business with the Target Clients.
  • Developing and implementing a package of measures aimed at obtaining Requests for Proposals (RFPs) from the Target Clients under prospective joint strategic projects.
  • Rendering any other ongoing support of the Customer’s marketing efforts aimed at promoting the Customer’s products/services to the Target Clients in compliance with the agreed sales strategy, as well as pursuant to separate written requests by the Customer.

Additionally, assistance (upon a separate request) in the implementation of:

8. Investment Strategy

9. IT Strategy

10. HR Strategy

11. Marketing Strategy

Brief Summary

Objective of Russian Market Entry Strategy / Russian Business Development Strategy Implementation Project offered by Independent Consulting Group is to insure achievement of strategic goals and strategic target and key performance indicators by the Customer via constant monitoring of the implementation process and by providing the Customer with on-line strategic advice.

Tasks of Russian Market Entry Strategy / Business Development Strategy Implementation Project offered by Independent Consulting Group:

  • Provide effective support to the Customer in fulfilling the Action Plan of Russian Market Entry Strategy / Russian Business Development Strategy implementation
  • Implement strategic control system for the top management of the Company
  • Develop and implement management reporting system for the Company owners
  • Identify and manage risks associated with the Russian Market Entry Strategy or Russian Business Development Strategy implementation
  • Promote the Customer’s business in Russia by jointly implementing the business development program
  • Provide an on-line support to the Customer in implementing Russian Market Entry Strategy / Russian Business Development Strategy.

Additionally, assist (upon a separate request) in the implementation of strategies adjusted to the Core Business Strategy (each upon a separate request):
- HR Strategy
- Investment Strategy
- IT Strategy
- Marketing Strategy.

Basic deliverables of Russian Market Entry Strategy / Russian Business Strategy Implementation Project offered by Independent Consulting Group:
- Workable strategic control system
- Workable management reporting system for the Company owners
- Risk management proposals
- Business development program
- On-line strategic advice

Additionally, implemented strategies adjusted to the Core Business Strategy (upon a separate request):
- HR Strategy
- Investment Strategy
- IT Strategy
- Marketing Strategy.

"In for a penny, in for a pound" (proverb)

Sometimes, the companies present at the Russian market already have their own business strategies. In this case, Independent Consulting Group may offer Business Strategy Audit, including (but not limited to):
1. Assessing current Russian Business Development Strategy of the Customer from the point of view of its compliance with the existing market situation, and with the prospective targets/goals/tasks of the Customer in Russia. Such a review is a must in a long-term prospective.
2. Working out recommendations on Russian Business Development Strategy Adjustment. Whatever Strategy is good if only it is realistic, i.e. adjusted to the current changes on the market that may have serious long-term effects.
3. Rendering Support in the Implementation of the adjusted Russian Business Development Strategy. Any adjustment of the Business Strategy requires certain actions to be taken.

Objective of Russian Business Development Strategy Audit is to update the existing business strategy.

Tasks of Russian Business Development Strategy Audit:
- Assess the Customer’s current Business Strategy in terms of its compliance with the existing market situation, as well as to the prospective targets/goals/tasks.
- Work out certain recommendations on updating the existing Business Development Strategy
- Provide effective support to the Customer in the implementation of the adjusted Russian Business Development Strategy (if necessary).

Basic deliverables of Russia Business Strategy Audit:
- Compliance report
- Recommendations on updating the existing Business Strategy (if necessary)
- On-line strategic advice

How to proceed?

1. If interested in these or other services provided by Independent Consulting Group, don’t hesitate to get in touch with us via e-mail: Ýòîò àäðåñ e-mail çàùèùåí îò ñïàì-áîòîâ. ×òîáû óâèäåòü åãî, ó Âàñ äîëæåí áûòü âêëþ÷åí Java-Script   or by phone: +7 (499) 501 64 17 (multichannel), or by Skype – independent.consulting.
2. We’ll specify your needs and will offer you to sign a Memorandum of Understanding (MOU) and a Non-Disclosure Agreement (NDA).
3. You will prepare a Request for Proposal (RFP). Since correct target and tasks are crucial for the future cooperation and success, you may rely on our assistance in preparation of the RFP too.
4. We’ll prepare a draft Proposal to be discussed with you.
5. When we come to general terms of cooperation, a draft Consulting Services Agreement (CSA) shall be jointly prepared and discussed.
6. The project starts as soon as the CSA is signed by the Parties.
7. The project is over when both Parties have fully fulfilled their obligations under the CSA.

 
+7 (499) 501 64 17
+7 (499) 501 63 09

Suite 45, Bolshoy Tishinskiy Pereulok 38/1, 123557, Moscow, the Russian Federation
E-mail: Ýòîò àäðåñ e-mail çàùèùåí îò ñïàì-áîòîâ. ×òîáû óâèäåòü åãî, ó Âàñ äîëæåí áûòü âêëþ÷åí Java-Script
Skype: independent.consulting